Where it all began

A bit about the road,
that’s had it all.

potholes, fresh bitumen, steep climbs & descents, sharp turns, dirt tracks and lots of small bumps.

My background isn’t actually in tech - it’s in running things well, on the ground, under pressure, using only the tools that I’ve been handed.

I spent years in retail management with ALDI, working up to Assistant Store Manager, where I looked after OH&S and led a full store renovation from start to finish.

From there I managed field operations for the Australian Bureau of Statistics during the Census, recruiting, onboarding and coordinating a large team remotely.

I also spent time in customer engagement at Metricon Homes.

Most recently, I worked closely with a professional education and training business, where I found my passion in building & implementing systems, workflows and automations that enabled the business run smoothly.

That work confirmed what I already suspected: most service-based businesses aren’t missing effort. They’re missing clearer systems.

I started this business in 2022, and it has grown alongside two small children and a belief that good operations shouldn’t come at the cost of your time or your sanity. Small, thoughtful changes compound. My job is to find them, so you get more breathing room and your clients get a business that runs at a pace that feels manageable.
I’m not here to tell you your business is broken or that you need to overhaul everything. I’m here to look at what you’ve already built, with respect, and help you smooth out the parts that feel heavier than they should.

Get in touch

Here’s my jam - in a nutshell.

    • Standard Operating Procedure (SOP) development

    • Automations

    • System integrations

    • Workflow development

    • AI implementation & strategy

    • Calendar & Booking System set-up

    • Optimising Software potential

    • Project & Task Management
      - Trello
      - ClickUp
      - Asana
      - Notion

    • Finance & Time Tracking
      - Xero
      - Timely
      - Stripe

    • Cloud file management
      - Dropbox
      - Onedrive
      - Google drive

    • Artifical Intelligence
      - ChatGPT
      - Claude & Claude cowork
      - Superhuman Mail
      - Littlebird AI
      - Motion
      - Perplexity

    • Automation & Workflow
      - Zapier
      - Make

    • Web Design & Domain
      - WordPress
      - Squarespace
      - GHL & Ivorey
      - Wix
      - VentraIP
      - Cloudflare

    • Calendar / Appointment booking
      - Google Calendar
      - iCal
      - Calendly
      - Acuity
      -

    • Other
      - Slack
      - Gmail
      -